Trilix added a top honor to its list of awards recently, taking first place in the New Product Introduction category at the National Agri-Marketing Association’s (NAMA) annual Best of NAMA ceremony in Jacksonville, Fla. The agency earned the award on behalf of our work for MS Technologies, the client who developed the Balance™ GT Soybean Performance System in coordination with Bayer CropScience.
“To win first place for a new product introduction is a huge accomplishment,” says Trilix Chief Marketing Officer Brett Adams. “The Balance GT introduction was a large undertaking with many different components, and we competed against some well-known product introduction campaigns. The recognition is a terrific acknowledgement.”
In addition to this award, Balance GT was a national finalist in the Exhibit category, and Stine Seed Company, another Trilix client, was also a finalist in the New Product Introduction category.
NAMA’s annual Best of NAMA ceremony recognizes the top advertising and marketing work in agriculture from the past year. Submitted work is first judged at a regional level, and the top submissions are then automatically entered into the Best of NAMA competition to be judged and awarded at NAMA’s national convention. Submissions are judged by advertising professionals from around the country.