Manufacturing Marketing Mistake #30: Ignoring The Conversation

Trilix
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They’re talking about you. You may not know it, but your company, its products and employees are being talked about every day online. Blogs, Twitter, Facebook… all are dotted with mentions that can affect how your company, brand and industry are perceived.

They’re talking about your competitors too.

The question is, are you listening? Are you monitoring those sites to gain insight into customer wants and needs? Are you using it to gain a competitive advantage? Are you using the same services to participate in, and drive, the conversation? It’s not conventional marketing. But then, these are conventional times.

Trilix is a full-service advertising agency headquartered in the Midwest with expertise in helping manufacturers market effectively and drive sales success. Learn more at www.trilixgroup.com or email Todd Senne at tsenne@trilixgroup.com.

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